Your Strategic Partner for
Unlocking China's Sourcing Potential
Find a Manufacturer in China
This is a complete guide to finding a manufacturer in China 2022.
In this new guide youโll learn:
- How to use China B2B platforms
- How to chat with China
- How to work with Trade show
- Lots more
Letโs get started.
Chapter 1: The Basics on Sourcing a Manufacturer in China
With hard-to-beat production costs, China is now the go-to destination for many western companies looking for the best margins on their sales. Theย UN Statistics Divisionย reports that 28.7% of worldwide manufacturing is provided by China, easily beating the USA at just 16.8%.
But dealing with the Chinese can be a severe culture shock for callow Westerners. This guide gives you the lowdown on sourcing the right way from China so that you avoid getting burned in the process.
1.1 Less Is More With Genuine Manufacturers in China
Sort out the specialists from the generalists. Find a manufacturer who creates products rather than just selling them on. Most Chinese companies identify as manufacturers when in reality theyโre suppliers. A specialist in one or a few related products is probably a manufacturer. A supplierโs product range often runs into the hundreds.
1.2 Smart Searching For Online B2B Companies
Your first stop should be the internet. Go to Chinese B2B platforms such asย Alibaba,ย Made In China, andย Global Sources. Searching off China B2B platforms is not recommended, because most Chinese manufacturers donโt directly advertise their services online.
Search the B2B sites for what you need. Be as specific as possible. For example, search for โiron frame outdoor waterproof wall lightsโ rather than just โwall lights.โ Vague search terms will not bring you the precise results that youโre seeking.
Alibaba has a rating system. Global Sources has a verified supplier category. But as youโll find when youโre dealing with China, all is not always as it seems.
A premium membership fee buys Alibaba users gold status. โVerified Supplierโ on Global Sources may merely mean that a third party has verified the existence of the company and nothing else. So treat these sites as a rule of thumb rather than a cast-iron guarantee of legitimacy.
Chapter 2: Get Ready To Chat With China
Before you talk to manufacturers in China, first work out exactly what you want to determine in your early communications. Always be clear to yourself about your end goal: keep your eyes on the prize. Then you can anticipate and ward off problems before they occur.
2.1 Know Exactly What You Want Before You Ask
Potential manufacturers will have an MOQ (minimum order quantity) in mind before theyโre willing to work with you. Itโs usually no less than 50 items. Mutual agreement on MOQ is essential before you can move forward.
Be as precise as possible on your product specifications. Determine size and color, packaging, and labeling. What tests should the product undergo? What particular materials does the product need for the creation process? Can the manufacturer guarantee that these materials will always be in stock?
Ask for a sample product to be sent to you. Itโs best to determine product quality in the early stages of your relationship with the manufacturer. Better still, arrange for the company to send you a few samples, which will enable you to evaluate whether the quality is consistently high or uneven.
2.2 Can The Manufacturer in China Meet Your Demand?
Your requirements will vary according to the size of your business. Ensure that youโre both on the same page concerning quantities, and the manufacturer can consistently meet your anticipated supply demand.
Be ready to tell potential manufacturers in China that you have several of their competitors in mind as potential partners. If a manufacturer is aware of the competition and keen to get your business, heโll step up to the plate and be more likely to promise delivery of his best prices and service.
Get potential manufacturers to go into detail about their production processes. That way youโll be able to determine reasonable lead times and mutually fair costing.
Chapter 3: Communicating With China The Right Way
Ready to message your potential manufacturer? Itโs time to useย WeChat.
In the West, Facebook Messenger is most companiesโ go-to chat service. WeChat is the number one choice for a chat in China. if you want to do business with a Chinese company, you need to get used to WeChat.
3.1 WeChat Is Wonderful! Hereโs Why.
WeChatโs secret sauce is a two-way translation feature that makes messaging simple: type your message in English, then itโs translated into Chinese instantly. When your Chinese chatter messages you back, youโll get an English translation at your end.
Donโt get trigger-happy with your messages. Keep them concise and considered. Ensure that you both understand each other. If there are problems now, theyโre likely to worsen later.
3.2 Choose The Right Channel For Your Communication
Use email or the phone when appropriate. To start, itโs best to keep to one main topic of conversation. Cover too much ground early on and you risk confusion and overwhelm on both sides.
If youโre still in doubt that your contact in China is a genuine manufacturer, ask him in a phone call when it will be convenient for you to visit his factory. If he panics or tries to deflect your visit, chances are heโs not genuine.
Always sound interested on the phone and stay alert. Take a genuine interest in your potential manufacturer in China. That way you arm yourself with knowledge and confidently proceed with them if thatโs what you choose to do.
Chapter 4: The Essentials on In-Depth Research
Search the internet to find and then talk to companies in your field who are successfully importing from China. Once youโve established common ground, many will be surprisingly forthcoming, and you may get leads on manufacturers in China from them.
Donโt be afraid to cast your net more broadly. Online ex-pat communities in China can be a valuable source of manufacturing contacts too. Search for forums online where you can make contact with fellow English speakers in China.
If youโre already familiar with your product niche and know who your rivals are, it will be easy for you to compile a list of competitors in your country and contact them for advice.
4.1 Face To Face Meetings Are Best
For thorough manufacturer in China research, thereโs no substitute for visiting China. If youโve got a shortlist of potential manufacturers, it makes sense to organize a few meetings during your visit.
Careful planning is essential, as manufactures could be a long distance apart from each other. Most companies find that 5-7 days is an optimal time for their visit to China. Youโll be able to observe their manufacturing process firsthand and ensure that their processes meet your standards.
4.2 Understanding The Process Of Production
Open dialogue with factory workers and supervisors who are directly involved in product creation. Ask them about their challenges and what they like about the job. The more you can find out, the better you will be ready to make the right decision about a manufacturer in China.
Bear in mind that itโs probably only worth visiting if you plan to sell large volume or high ticket goods. Smaller orders mean less risk, and in this case, a trip to China will not be for you. Instead, plan cost-effectively from your home country using the information in this article.
Chapter 5: Getting Familiar With Trade Fairs
Thereโs no beating belly-to-belly interaction with potential manufacturers. Ideally, that means visiting a Chinese trade fair. If your budget doesnโt yet stretch to that, check out Chinese manufacturers at trade shows local to you. Find listings of these shows at theย Trade Show News Network.
You should also check out theย Trade Fair Datesย site, which lists most of the USA trade shows. Finally, a Google search will fill in any remaining gaps in what will now be your comprehensive list of USA trade shows.
5.1 Top Trade Fairs To Visit In China
If itโs within your budget, we recommend visiting a Chinese trade fair. Given that China is the worldโs biggest manufacturer of goods, itโs not surprising that there are plenty of trade shows to suit your needs. Some of the best trade fairs in China include Zhejiangโs Yiwu Commodities Fair, Shanghaiโs Export Commodity Fair, and Guangzhouโsย Canton Fair.
Established in 1957, the Canton Fair is the best known of the Chinese trade fairs. Expect to see around 24,000 exhibitors at the Canton Fair. If you book in advance, admission is usually free.
5.2 Making Valuable Contacts At Trade Fairs
The purpose of most exhibitors at these fairs is to display and sell completed goods. But it wonโt hurt at all to ask suppliers if they will produce goods for you. Expect responses to your questions to be polite and enthusiastic in most cases.
Chapter 6: Donโt Sweat It! Sourcing Agents Have Got You Covered.
Does sourcing solo sound a bit much for you? If thatโs the case, there is an alternative. A sourcing agent will do most of the work for you, provided that you give them a clear brief on exactly what youโre looking for in a manufacturer. Sourcing agents are most suitable for larger companies, that canโt risk quality faults.
6.1 Keep A Keen Eye On Commission Rates
Chinese sourcing agents routinely take 2 to 10% commission. Taking 2 to 3% as a commission will not be a sustainable business model for most sourcing agents in itself. With a low commission rate, they may be taking some kickbacks from Chinese manufacturers to promote them above other manufacturers in China.
As you might expect, the most reliable Chinese sourcing agents usually take around 10% in commissions. The internet has made it easier to research company reputations, so sourcing agent corruption is not as rife as it was in the past, but it does still go on, as you can see inย this in-depth articleย on Chinese sourcing companies.
6.2 Essential Checks On Company Credibility
Ask to see a copy of the sourcing companyโs license, which should include their license number. This license is proof that a sourcing company is legally allowed to work in China. How many years has the sourcing company been operating? The longer theyโve been in business, the more credible theyโre likely to be.
Check out testimonials from their other customers. Do this by seeing if the sourcing company has an online presence, or ask them to provide contact details of a few of their customers. Ensure that these testimonials are credible and appropriately glowing in their praise of the company.
6.3 The Smart Solution To Product Sourcing
Ultimately, you will need proof of the cast-iron credibility of a Chinese sourcing agent. If thatโs not forthcoming, there is another option: Just China It. We pride ourselves on our honesty and professionalism, and our rates are very competitive. We provide a full sourcing service that will meet all your needs.
Weโll take the hassle out of finding a manufacturer in China. We will only direct you to genuine manufacturers. Weโre sure that youโll be satisfied with our service. But if not we guarantee to fully refund you.ย Find out more about us here.
Chapter 7: Advanced Tips On Finding A Manufacturer In China
Are you still planning on going it alone rather than using a sourcing agent? If youโre getting close to choosing your ideal Chinese manufacturer here are some more things to look out for. If youโre using a sourcing agent, make sure that they are aware of them too.
7.1 Negotiation Never Stops
Negotiation is an ongoing process. Even if youโve settled on pricing, for the time being, be ready to ask for a better price if youโd like increased product quantities. Equally, your manufacturer may want to put prices up due to inflation or increased costs. Ideally, future negotiations should be a win-win for you and your manufacturer in China.
7.2 Keep It Legal
Before you and your manufacturer sign an agreement, the safest option is to take legal advice. Ensure that there are no uncertainties in the contract, as they may come back to haunt you in the future.
7.3 Time To Talk Pricing
Are you now likely to work with a manufacturer? At this point, you should discuss pricing. At this point, you should have established rapport and be on friendly terms with your potential manufacturer in China. As a result, the negotiations are more likely to proceed smoothly.
Establish quantity price breaks. Usually, the larger the number of products produced, the cheaper the cost for the manufacturer. Itโs reasonable that the manufacturer passes on those decreased costs to you. Once youโre happy with the pricing structure, ask for an email quotation.
Determine the payment method. Itโs most likely to be Western Union, T/T, Moneygram, or Paypal. Favored payment methods vary depending on the company. And before you pay, look out for hidden charges. Be aware of potential fluctuations in currency rates and make allowances for them when youโre negotiating prices.
We hope youโve taken plenty of actionable advice from this article. We wish you all the best in finding the Chinese manufacturer thatโs ideal for your business.
CONCLUSION:
I hope this guide helped show you how to Find a Manufacturer in China.
And now Iโd like to hear what you have to say:
Which solution of sourcing do you specialize in?
Or what part of sourcing do you want to get good at?
Let me know by leaving a quick comment below right now.